THE LOGO
Music is one of the most subjective art forms in our world. Every note sounds the same to everyone in the audience, but the meaning behind each note becomes completely different as it hits each individual ear. With this in mind, we asked the team at UPBrand Marketing to create a logo for the National Contemporary Orchestra that embodies this idea. We did not want something conspicuously musical, but rather something that can be seen the same by everyone but interpreted in as many ways as there are eyes that look at it. Speaking of…
What do YOU see? What do you FEEL? What images, ideas, or anything comes to mind when you see the NCO logo, in part or as a whole?
Take a moment to give us your thoughts below, and then we’ll show you a list of all the interpretations we’ve received so far. Some are deep and some are silly, yet ALL represent the true gift of music: something in which everyone can find a part of themselves.
Thank you for sharing a part of yourself with us!



